Irving Plaza in New York, NY — March 5, 2025

For those still struggling to pronounce his name, bbno$ made sure they wouldn’t forget after his high-energy set at Irving Plaza in New York. As part of his Pronounced Baby No Money Tour, he turned the venue into a full-blown spectacle of absurdity—complete with casserole recipes, Vine Boom sound effects, and a determined mission to secure his own Fortnite skin. From the start, bbno$ had full command of “JayVik Nation”— his affectionate name for his fans, inspired by his Arcane cosplay that has taken over his TikTok media. “Thank you to everyone who f*cks with the cosplay,” he said, nodding to his dedicated followers who have embraced his love for costuming (including the fans who showed up in cosplay themselves). Then came one of the most bbno$-core moments of the night: the cookbook giveaway. Yes, at every show, he gifts one lucky fan a cookbook. A spiritual experience? Maybe. A sign that this man is truly unlike any other performer? Absolutely. Between Vine Boom sound effects closing out every song and his dramatic “Are you not entertained yet?!”, it was clear this wasn’t just a concert—it was a fever dream (positive). The event just only got better when he pulled a fan named Devin on stage to perform Yung Gravy’s verses on “Welcome to Chilis,” a legendary moment that had the entire venue screaming. Insane, hilarious and unforgettable, bbno$ turned Irving Plaza into a chaotic party.

Words & Photography: Chinaza Ajuonuma