The Novo in Los Angeles, CA — April 22, 2025

Japanese boy group BE:FIRST kicked off their first-ever world tour at The Novo in Los Angeles with an electrifying show. Fans quickly filled the venue, the air bustling with excited chatter and anticipation. As a blast of lights introduced their entrance on stage, the night transitioned into a set packed with energetic songs, sharp choreography, and a seamless blend of pop, hip-hop, R&B, and rap. From powerful dance moves and strong, live vocals to playful banter and flirty ment segments — including Gen Z slang, sharing their recent LA adventures, and members kneeling at the edge of the stage to close the distance with their fans — the group’s charisma and chemistry shone just as bright as their interactions with the crowd. BE:FIRST clearly boasted their many talents with this first show, and it’s no question the team will continue to rise to success.

Words & Photography: ​​Yuna Jo